Strategy · Document

Business model, strategy and company goals

Section 01

Target business model

It consists of the following blocks:

1 · Infrastructure company B2B
  • Provides full infrastructure for managing development teams, automating and configuring their processes
  • Ideally outsources the CEO role
  • Provides processes for interaction between teams (sharing expertise and development processes, business interactions, publishing, etc.)
  • Provides mechanisms for investing in the projects of companies that are part of the infrastructure
  • Has a dedicated development team that builds and maintains the infrastructure
  • Takes a percentage of the profit from projects that are part of the infrastructure
2 · Multiple development teams B2C and/or B2B teams
  • Manage one or several projects
  • Develop and support products that solve problems for other companies or clients (games, services, B2B solutions, etc.)
  • Are part of the infrastructure and take part in mutual help and expertise sharing
  • Hand internal products (software solutions, processes, etc.) over to the infrastructure company
  • Receive other companies’ solutions from the infrastructure company
3 · Multiple projects B2B and/or B2C projects

One development team can have several projects.

  • Managed by a development team
  • Have access to the infrastructure
  • Company employees receive a share of the profit
  • Part of the profit is reinvested into the project and the development company
  • Part of the profit must be reinvested into other projects of companies that are part of the infrastructure (employees receive a share of the profit from those projects proportional to their contribution)
  • Another part of the profit goes to the infrastructure company
Section 02

Implementation strategy

To reach the target business model, we need to learn to:

  • Produce projects
  • Manage the production and support of projects
  • Manage teams

The following goals stand before us:

Short-term
  • Go through the full project-production process
  • Build development processes and prepare them for adoption in other projects
  • Prepare developed features for adoption in other projects
    • Make them modular and reusable, and document them
  • Build production infrastructure and prepare it for adoption in other projects
  • Build organizational infrastructure
Mid-term
  • Learn to publish on our own
  • Learn to scale projects within a single team
  • Learn to support finished projects and create new ones at the same time
  • Build processes for reinvesting and sharing ready solutions and expertise between projects
  • Learn to develop projects in other genres
  • Prepare organizational (and production) infrastructure for adoption by other teams
Long-term
  • Learn to scale teams
    • Several teams work independently of each other
  • Learn to build interaction and share expertise between teams
  • Build a process for producing organizational processes and services
    • B2B solutions mainly aimed at developing internal infrastructure
  • Learn to attract new teams and scale the B2B business